As a design consultant for Bear Studios, a student-run consulting firm, I worked with various startups to execute their creative visions through logos, infographics, and slide decks. I was also later Director of Design, during which I managed the spring design recruitment process, internal design needs, and supervised the projects of other designers.

To highlight the process of the Electric Interactions logo, it changed drastically from the initial concept. I explored various icons and typographic shifts based on the bold, powerful brand desired, but was later asked to shift towards a friendly, bright image.